We’re losing wildlife rapidly, and communications skills are vital
The latest WWF Living Planet Report showed that our planet’s wildlife populations have now plummeted by a staggering 68% since 1970 – and there are no signs that this downward trend is slowing. Put bluntly, we’re failing to stop the loss of nature globally.
As Dr Marco Lambertini, Director General of WWF International warned: “Nature is declining globally at rates unprecedented in millions of years. The way we produce and consume food and energy, and the blatant disregard for the environment entrenched in our current economic model, has pushed the natural world to its limits.”
As a result, conservation organisations have identified the urgent need to share clearer messages, and encourage more action. They need staff who can plan communications activities, write effectively, get press and media attention, engage audiences on social media, deliver campaigns, write blogs, produce podcasts and so much more. It’s an exciting time within the industry.
At Conservation Careers we analysed 29,767 conservation jobs, from over 100 countries, and a massive 41% explicitly wanted people with communications skills or experience. Of these, 9% (2,726) were communications specialist roles like Communications Officers, Marketing Managers or Social Media Officers…
The goal of this online course is to help you deliver effective communications activities within conservation. Making you more employable, competitive and better at your job.
The structure of the course follows a detailed analysis of what employers are actively looking for when hiring conservationists and is being taught by communications guru Lloyd Gofton.
During the course you’ll learn how to:
- Produce a communications plan for conservation projects.
- Write engaging content about conservation projects.
- Get press and media coverage for conservation projects.
- Build and engage audiences on social media for conservation projects.
- Create content to support conservation campaigns.
- Measure the success of your communications activities.
We’re offering discounted access to intake five (33% off), until Sunday 26th February at 11:59 PM (UK time).
We can’t wait to meet you on the inside!